Entry Strategies of the foreign firms in the Indian Android Smart Dissertation

Entry Strategies of the foreign firms in the Indian Android Smart Phone Market - Dissertation Example .......3 Mobile industry profiling..........................................................3 Entry Strategies.........................................................................4 Methodology.........................................................................................8 Empirical evidence ..............................................................................9 Conclusion ..........................................................................................10 Introduction India is the second fastest growing foremost markets in the world and most trendy for foreign entrants. No study has vividly examined the accomplishment or failure of these entries. By using a new definition of success and uniquely complied survey, this study analyze whether and why mobile companies that entered India succeed or failed (Leedy & Ormrod, 2010).This study integrates the relevant strategies applied by new entrants in the Indian mobile markets. This study establishes that, small er firms are more flourishing than larger firms, and superior openness of the budding market have lower success (Leedy & Ormrod, 2010). Furthermore, other findings indicate that, the achievement is higher with superior control of entry mode, earlier entry and shorter cultural and monetary distance amid the home and the host nations (Leedy & Ormrod, 2010). This ensures better management and monitoring of the market trends. The study explores the diversity of the findings on, India mobile industry phone profiling, and the entry strategies the level of competition and the expected market mix. Background Information The Android Smart phone is one of the latest products in the mobile phone technology. It has hit the market due to its unique and more advanced features such Super Amoled touch screen, integrated social networking capacity, snappier applications, better battery life among other features (Leedy & Ormrod, 2010). Like any other product, the Android Smart phone has to undergo di verse process or stages before it fully occupies a market niche in India. It is imperative to note that, the India market structure is diverse due to the numerous foreign companies that have dominated the Indian market (Leedy & Ormrod, 2010). The Indian industry telecom has penetrated the market to almost 45% of the total market niche. It is notable that, the industry has undergone tremendous revolutionary change during the past decade to befall one of the principal universal mobile markets (Sekaran & Bougie, 2011). The Indian mobile industry profiling indicates that, the industry took positive strides since 2003 until its climax in 2007, when the overall revenue of telecom equipment stood at 136, 833 million crore. It is believed that, the mobile users may surpass 206 million in 2014 (Sekaran & Bougie, 2011). It is significant to note that, the Indian mobile industry and market holds a market niche of approximately 815 million global users. It is anticipated to touch 1.5 billion ma rk by 2015. Literature Review Mobile industry profiling India is currently the second mobile market in the world. It is behind China, which is the leading in the world, however, the upward trend of the mature population mobile consumers on the preference for high end handsets and younger demographics desire to use mobile web technologies could see India’s mobile revenues soar up to INR 350 in 2016 from INR 255 2010 (Sekaran & Bougie, 2011). The price war and consequent squeezing of profit margins are immensely attributable to this prospected increase (Root, 2007).

Polymorphic Pharmaceuticals and Fine Chemicals Essay

Polymorphic Pharmaceuticals and Fine Chemicals - Essay Example The most commonly noticed forces in crystals are the weak Van der waals forces. Consequently, the melting point of crystals is never very high (1, 2). Structures of many substances, including crystals, vary with temperature. This ability of various substances to exist in more than one form is known as Polymorphism. Allotropy is a synonym for polymorphism and is usually used in the context of elements. Dimorphism is the word reserved for a substance that exists in two forms. Yet another definition exits for polymorphism. It also refers to the multiple crystals that might form owing to improper solvents used during the process of crystallization. Structures of almost all substances consist of bonds, which can be intermolecular or intramolecular. In these, occasionally, one finds that hydrogen (H) bound to a strongly electronegative element (X) acquires a positive charge owing to the bond polarization by the electronegative element (represented as X- H+). Such a polarity charged hydrogen is available for interaction directly with the electronegative elements of adjacent molecules, and the resultant intermolecular bond is referred to as Hydrogen Bond (1,2) represented as three dots: It is this hydrogen bond that accounts for the unusually high boiling points of some liquids, viz., Water (H2O), Hydrogen fluoride (HF), etc. Hydrogen bond is also involved in dimer formation as in carboxylic acid, and is the bond responsible for the stability observed in nucleic acids. When hydrogen bonding is present in crystals, it significantly affects the crystal molecular geometry (2). Thus, hydrogen bond profoundly influences the physical and chemical properties of various substances. Continuing the discussion on similar lines, in a covalent bond, the electrons between atoms or groups with different electronegativities tend to be polarized towards the more electronegative constituent. In such situations, a partial charge can be attributed to the constituents owing to the partial ionic nature of the bond. The ability of an atom in a molecule to attract electrons towards itself is termed electronegativity (EN). The ionic character of the bond can be used as a measure of the magnitude of this effect (the partial charge/EN). When the effect is small, the bond is referred to as a polar bond and treated using dipole moments (DM). Covalent bonds are expected to have a DM of zero, provided the electrons are shared equally by the two atoms (1, 2). In a way, DM is a quantitative measure of polarity, with Debye as units. If bond angles are known, DM is estimated by vector addition of individual bond moments. Possession of a dipole moment permits direct interaction with electric fields or with the electric component of radiation (1). With measurements comes mathematics. Whenever a process/object/concept is characterized in terms of mathematics, relatively simple manipulation of variables can be achieved fundamentally to determine how the process, object or concept behaves in different situations. Such an exercise is traditionally referred to